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4 Simple Tips to Self-Promote with Ease

18 March 2016

I was on a call with a client recently and she told me the objective of our conversation was to talk about a role for which she was considering applying. She spent the next 10 minutes telling me all the reasons why she wasn’t right for the job! She was horrified when I suggested she shouldn’t apply for the role. It wasn’t because I didn’t think she could do it. It was because she didn’t think she could do it.

So I suggested we should spend our coaching session working through how her skills, experience, and achievements would enable her to succeed, so she could self-promote, and get that role.

This client is not alone. I have come across many women in similar situations. The statistics tells us that ‘men apply for a job when they meet only 60% of the qualifications, but women apply only if they meet 100% of them’. (1)

To help make self-promotion easy I suggest the following tips:

1. Review your career history for when you’ve been at your best. Take a note of the achievements you had at those times, the skills you developed and the experience you gained.

2. Turn your achievements into benefits. How did your achievements add value to the organisation? Eg. The achievement was a negotiation of a preferred supplier agreement for the stationary supplier. The benefit then was the saving of $200,000 on the stationery budget.

3. Get clarity on what you’re aiming for. This requires having an understanding of the skills and experience required for the role so that you can determine how you can match your current and previous experience to the needs of the role.

4. Prepare and practice. Write these things down or talk them through with someone so it feels more natural to say them to your manger or the person hiring.

Use these simple tips to start self-promoting today! If you want to talk with me about how I can support you to confidently self-promote and achieve your career goals book in for a FREE 10-minute coach call today! click here to book a time in my calendar now.

Question: How do you self-promote?


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