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Request for case studies for upcoming research

10 August 2012

These media case studies will be carried out to illustrate the results from a survey undertaken on Westpac. 

By offering to participate as a media case study, you will be requested to be involved in a photograph for your local metro newspaper and undertake an interview with a journalist. 

We are looking for mothers who are actively educating their children on finance and savings. 

To participate in the case study you will need to meet the following criteria: 



·         You are a mother with children Under 18 years age 


·         You are a mother with children under 18 years age and with sibling(s) born between 1983 to 1998 (Gen Y) 


·         You proactively educate your children to save and they each have their own savings account. Please tell us in one sentence how you educate your children about finances. 

·         You manage your household budget or feel in control if your family finances 

·         Be available between Wednesday 22 August to Friday 24 August  to participate in an newspaper interview between 9AM and 6PM on these days – these questions will relate to the way your educate your children on savings and finances and how financially independent you feel. 

·         Be available to participate in a photograph at your home or a suitable location between Wednesday 22 August to Friday 24 August from between  9AM and 6PM on these days 

·         You live in one of Australia’s capital cities (metro area) 

·         You are a Westpac personal banking customer 


If you fit the above criteria, we would love to hear from you! Please email and let us know your details (including which capital city you located in) so we can get in touch. 


Thank you and I look forward to hearing from you!